Cosmetics were added to Grow a Garden as part of the Farm Cosmetics Update on May 24, 2025. This introduced a new way for players to decorate their garden in ...

Key Takeaways E.l.f. Beauty plans to universally increase all of its prices by $1, beginning Aug. 1 because of tariffs, the ...

Form meets function in the next wave of beauty products moonlighting as accessories, like perfume pendants and scented ...

NEW YORK — E.l.f. Beauty has acquired Hailey Bieber’s Rhode skincare brand in a $1 billion deal, the companies said.

E.L.F. Beauty acquired Mrs. Bieber’s cosmetics brand for $800 million in cash and stock upfront, with another $200 million ...

E.l.f. Cosmetics announced plans to acquire Hailey Bieber's beauty brand in a $1 billion deal. This comes as the cosmetics ...

Cosmetics partnered with Aloft to deliver a care package in the middle of the ocean to Oliver Widger, who has gone viral for his journey across the Pacific Ocean. The brand has also teamed up with ...

When you hear the words ‘premium skincare’ it’s often followed by a price tag that makes you wince. Or do a double take.

The second of two Dracut brothers involved in an online cosmetics fraud scheme was sentenced this month, marking the ...

The agreement unites two brands that are popular with Gen Z and helps the buyer diversify its supply chain outside of China.