Add Yahoo as a preferred source to see more of our stories on Google. Asos’s fortunes have taken a hit in recent years - can the brand turn things around? (Alamy ) Every day, without fail, my phone ...

When Asos broke onto the retail scene over two decades ago it revolutionised the way 20-something year olds shopped. No longer did they have to rely on the limited pool of shops on their local high ...

LONDON, April 17 (Reuters) - British online retailer ASOS (ASOS.L), opens new tab forecast its results would improve this year, as its more flexible model takes shape and it cuts excess stock, making ...

BENGALURU, July 4 (Reuters) - Indian bilionaire Mukesh Ambani's Reliance Retail Ventures will launch Chinese fast fashion label Shein in the coming weeks, selling the latter's products on its app and ...

Every day, without fail, my phone buzzes with a new plea from the Asos app, like messages from an increasingly needy frenemy. “Hey queen!” they often shout, or “hey gorgeous!”. Then they get down to ...