Learn how to build a resilient marketing strategy by combining different channels instead of relying on just one or two ...

There isn’t one right way to do marketing. The more I’ve dabbled in marketing, the more I’ve realized it’s a bottomless pit of possibilities. I also noticed the value of affiliate marketing, something ...

Affiliate marketing has been “a thing” for nearly three decades (centuries, actually, if you include referral marketing, which, at root, is what affiliate marketing is). But it didn’t really start ...

Start with setting clear goals and KPIs, set a timeframe for their achievement. Think about the reward system: a certain percentage of sale or a flat rate per order, various rates for recurring lead ...

Why affiliate marketing isn't working for you yet? Discover the secrets to online business success and avoid common pitfalls ...

Nicky Senyard is CEO and Founder of Fintel Connect, an award-winning marketing analytics company built for the financial services space. People have been predicting the demise of affiliate marketing ...

Affiliate marketing is a form of performance-based marketing where individuals or businesses promote the products or services of companies. Ecommerce major Amazon is credited for popularising ...

Affiliate marketing is a performance-based marketing strategy that involves a business partnership where one party, the merchant or advertiser, compensates another, the affiliate, for generating ...

Affiliate marketing has long existed in its own strange silo. It can’t be targeted to specific users and it’s tough to sell on a CPM basis, which means programmatic is an awkward fit. But, ...

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Affiliate marketing has matured into one of the financial services industry's most effective digital marketing tools. When Bank Iowa in West Des Moines wanted to expand the reach of its deposit ...

Affiliate marketing has been around as long as the internet itself. The first generation of affiliate marketers mastered the art of article writing and link building to bring visitors to online ...