In 2012, Eric Bandholz quit his job as a financial advisor and started growing a beard. Until recently, having a beard was associated with being a biker, a hippie, or an outdoorsman, while he was a ...
For decades now, in most corners of the corporate world, men have felt a systematic pressure to look a certain way. And that certain way has been given a name: “clean-cut.” In other words, sporting ...
Beardbrand wants to help regular dudes become “urban beardsmen,” so we asked founder Eric Bandholz for guidance. Things got pretty hairy. For the past eight years, I have worn a totally boring ...
I truly adore facial hair — and if I had the right genes for it I would probably have my own beard. For fellow beard-lovers and beard-havers, the company Beardbrand will be on Shark Tank this Friday ...
I’m not sure what it is about body hair and the D2C landscape. But it’s hard not to notice how linked the category is to whiskers. Sure, Dollar Shave Club and Harry’s -- two of the most successful ...
Eric Bandholz, Founder, Beardbrand shares his take on creating buzz, why blogs are doomed, and the importance of customer feedback. Do you prefer brand awareness or performance? What is your preferred ...