Your most valuable asset is your brand reputation. Learn how to protect it by keeping employees and customers happy and using ...

Proactive brand policing, including securing trademarks and monitoring online presence, is essential to prevent misuse. Prompt investigation and documentation of infringement cases are crucial steps ...

It’s necessary to guide your brand’s narrative as much as possible. Do this by monitoring your brand online and consistently and quickly addressing narratives, both positive and negative. This ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Fast Company Executive ...

Are you ready to take control of your online reputation? In today’s digital world, your image is everything, and finding the right company to safeguard it is essential. This list of the top online ...

How consumers discover and engage with brands is fundamentally changing. With millions now turning to AI search platforms for instant answers and recommendations, your brand’s visibility and ...

Trademarking visual elements, including logos, specific colors, fonts, and unique packaging, is critical to protecting a brand’s visual identity. These elements are often the first touchpoint with the ...

While no brand can eliminate the threat of fraud entirely, yours can take steps to prevent fraud and protect the customer ...

You know the feeling. You finally validate an idea, build a prototype, and start talking to customers. Then a friend sends ...

How to Use Call Center Outsourcing and Protect Your Brand Your email has been sent When done right, the only thing customers notice about call center outsourcing is faster service. Discover how to do ...

No one wants to spend years building their business’s reputation only to discover that another company has taken their business name. Discovering that another company is using your business name can ...