Manufacturing in the U.S. would help European designer brands skirt a tariff war. Luckily, shoppers don’t seem too attached ...
Don Melchior winery went from an unknown Chilean brand to Wine Spectator's top wine, and its branding work is a master class ...
Their findings show: Empathy drives consumer forgiveness: Minority ownership labels elicit empathy by framing brands as ...
JM Smucker said on Friday it would sell its packaged pastries brand Cloverhill and cinnamon rolls label Big Texas to packaged ...
Last October, Smucker agreed to sell its Voortman cookie brand to Second Nature Brands, a snack maker controlled by CapVest ...
CINCINNATI ( Cincinnati Business Courier) - In Cursive’s conference room in Deerfield Township, an array of liquor bottles ...
Prices of some brand-name products in Dutch supermarkets are expected to rise again this year as manufacturers push for ...
Most luxury brands have clung tightly to their European manufacturing base, but a move stateside will make more sense if a trade war erupts.
“However, brands must be mindful of the limits of this ... The study also highlights the potential for minority ownership labels to drive broader societal change. By promoting inclusive branding ...
Their findings show: Empathy drives consumer forgiveness: Minority ownership labels elicit empathy by framing brands as underdogs that face unique challenges. This narrative encourages consumers ...