KFC chicken fried snack box on table in restaurant - Manee_Meena/Shutterstock You know a slogan is working when you don't ...

When Biker Jim first hauled out his wiener wagon nearly six years ago on the 16th Street Mall, he wanted frankfurter fans to know that he wasn’t pushing dirty dogs jacked up with unidentifiable bits, ...

Like the business slogan that’s undoubtedly running through your head — just from seeing the image above — good business slogans are short, catchy, and timeless. Not everyone can come up with catchy ...

We’ve all been reeled in with a fun slogan. It’s what brands use to catch someone’s eye and make them think for a second. It’s also what a simple association that helps people connect with a brand.

A catch phrase or small group of words that are combined in a special way to identify a product or company Using corporate slogans to spur growth is common among America’s giant companies. For 17 ...