Jack Welch famously said, “There are only two sources of competitive advantage: the ability to learn more about our customers faster than the competition and the ability to turn that learning into ...

If you are like every other leader on the planet, you probably needed to implement some form of business continuity plan during these uncertain times. Regardless of the nature of your organization, ...

Coaching for superior customer service is about improving effectiveness and meeting customer service goals. However, holding customer service supervisors or team leads responsible for coaching but not ...

Multichannel success depends in large part on having a solid strategy for keeping in contact with your house list. Most marketers know this, but knowing how to develop and execute a plan for ...

Whether you're launching your business through an e-commerce website or are doing it the traditional way by erecting a brick-and-mortar store-front, the most important thing is to bring in potential ...

In recent years, the pharmaceutical industry has increasingly embraced the need to be more customer-centric in its mindset, product offerings and services. This is particularly evident in the desire ...

In any industry, customer plans are essential for identifying, understanding and connecting customers with the products and services they want. While most trend-driven categories are subject to ...

Opinions expressed by Entrepreneur contributors are their own. The founding team of every startup is generally concerned with the same few things: product and growth. However, there’s one more thing ...

WHY IT RATES: Travel agents with clients who fly with American Airlines will be hearing more about Julie Rath and the impact she will have on the carrier's customers.-Donald Wood, Breaking News Senior ...

U.S. telecom operator T-Mobile U.S. Inc.’s (TMUS) new Uncarrier 4.0 plan is expected to be accretive to its customer acquisition plan. But at the same time, it will also renew competition with bigger ...