Cybercrime in Pakistan has increased rapidly in the past few years, as has financial fraud on different social media platforms. Using believable stories, these scammers lure people from all walks of ...
KARACHI: easypaisa, is bringing ease and convenience to its users this Eid-ul-Azha for the sale and purchase of sacrificial animals through its very own in-app Raast-based QR code payment mechanism.
As part of WARC’s Marketer’s Toolkit, Rifah Qadri, Executive Director, Marketing & Corporate Communication at easypaisa – a digital-first financial services brand in Pakistan – speaks to WARC’s ...
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