MYRTLE BEACH, SC (WMBF) - The North Myrtle Beach City Council is considering new measures to crack down on short-term rentals. City staff presented a proposed ordinance to the council on Wednesday ...

A 2022 set-up by Cherry Grove Beach Gear in North Myrtle Beach. It tried to sue the city for creating a monopoly but a federal court dismissed the case in September 2024. Cherry Grove Beach Gear ...

A lifeguard passes umbrellas and chairs for rent in North Myrtle Beach. JASON LEE jlee@thesunnews The city of North Myrtle Beach typically rents chairs and umbrellas along the coast from late April to ...

An attorney described the South Carolina city's monopoly on the beach gear rental market as an "anticompetitive, ...

NORTH MYRTLE BEACH, SC (WMBF) - The city of North Myrtle Beach held its second public input meeting on Tuesday, as it weighs new rules for short-term rental properties across town. However, one of ...