The story behind how Williams Racing got a new name, logo, and look for the 2026 F1 season, as told by the company's design head.

Three F1 logos have changed names ahead of the 2026 season. Max Verstappen and Sergio Perez have swapped helmets. Mercedes are switching their iconic three-pointed star from silver to white ahead of the 2026 season.

Williams has announced a change to its name and logo for the 2026 Formula 1 season as it harks back to its roots. Inspired by the 'Forward W' that was first introduced in 1977 when the team was founded by the late Sir Frank Williams and has featured on ...

Williams just dropped a bombshell: their Formula 1 identity’s getting a serious facelift. Come 2026, the grid’ll see a fresh logo and a tweaked team name, signaling a bold leap forward while tipping its hat to the past. It’s not just some corporate ...