Media giant Paramount Global and Nielsen have signed a new deal that would see the research firm provide measurement and ...

Paramount Global has resumed its partnership with media measurement firm Nielsen, ending a public dispute over the cost of their arrangement. The owner of the CBS broadcast network said Monday that it ...

Naif Alrajhi Investment, a Saudi Arabian investment group, has launched the Kingdom’s first global media representation ...

The deal ends a months-long standoff that began after Paramount and Nielsen's previous contract expired on Oct. 1 ...

Paramount Global and Nielsen have entered a ... Paramount and all of our joint advertising partners." The media company had ended its partnership with Nielsen last year, deciding not to renew ...

(Reuters) - Media giant Paramount Global and Nielsen have signed a new ... "We are thrilled to resume our partnership with Paramount," said Karthik Rao, Nielsen CEO, adding that the deal will ...