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Lay's Rebrands After Shoppers Didn't Realize Chips Were Made From Real Potatoes, Insiders Say
The biggest snack brand in the world just made a shocking discovery about its own customers. After nearly a century of selling potato chips, Lay's found out that almost half of their shoppers had no ...
When you think of potato chips today, you probably think of a specific brand. Perhaps even one with a yellow and red logo. But the potato chip's creation is attributed to George Speck, who people ...
What is your $1 million chip idea? That was the question posed by Lay's last year in their Do Us A Flavor contest that generated more than 700,000 submissions from fans across the country. The chip ...
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