The JCPenney ads are running within the AP News iPhone application. “Our mobile button site is part of our overall holiday button campaign,” said Ann Marie Bishop, spokeswoman at JCPenney, ...

J.C. Penney's new holiday ad campaign is aimed at cash-strapped consumers looking for high-end gifts, but at lower prices. (Nov. 12) ...

Earlier this month, JCPenney announced a major comeback. The department store is being acquired by a company that owns other former mall mainstays like Forever 21, Aéropostale, and Lucky Brand.

The company is running audio and full page ads within Pandora’s iPhone application. JCPenney unveiled its new fair and square pricing last month. J. C. Penney Company Inc., one of America’s ...