Many people of a certain generation might remember a jingle or two from one of their hometown radio stations. "It was, to use the current terminology, the branding or the imaging of the radio station, ...
Dave Bethell of TM Studios, shown at his work area in Los Angeles. If a program director from the 1970s or ’80s were dropped into a radio station in 2019, he or she would not recognize the sound of ...
The jingle used to rule the radio airwaves - an advertiser's secret weapon in the drive to sell, sell, sell. But just as Smashie and Nicey have been banished from the studio so the ad jingle is ...
Greg Clancy You’re listening to your favorite station in the car. A cluster of commercials finally ends, a band kicks in and a group of singers belts out: “94.5 — Kool-FM” or “Music and friends to ...
Many people of a certain generation might remember a jingle or two from one of their hometown radio stations. "It was, to use the current terminology, the branding or the imaging of the radio station, ...
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