RISING STAR: French professional tennis player Arthur Fils, who became the youngest entry into the men’s top 50 this summer after winning his first ATP singles title in the Lyon Open at the age of 19, ...

Sure, Andy Roddick and his splashy American Express “Mojo” ad campaign got bounced out of the u.s. open. but his clothing sponsor, Lacoste, had a great tournament. The little green crocodile not only ...

As the countdown to Roland Garros narrows, major sportswear brands are rolling out their latest kits for the second major of the year. The weeks leading up to the tournament have garnered as much ...

Lacoste cakes, anyone? The French brand opens their first cafe in Paris. It’s part of the sports-meets-fashion crossover we’re seeing so much of this winter.

Add Yahoo as a preferred source to see more of our stories on Google. Adrien Brody, the two-time Academy Award winner, has been named the global eyewear ambassador at Lacoste. Fourteen years after ...

Lacoste is making a significant change to its US Open tennis kits in honor of Novak Djokovic. Djokovic has been a Lacoste brand ambassador for years. In an unprecedented move, Lacoste is removing the ...

To become a Vogue Business Member and receive the Technology Edit newsletter, click here. Lacoste is taking its Web3 efforts a step further with the launch of a new NFT that rewards holders for brand ...

Lacoste is hailed worldwide for its variegated polos, intricate knitwear, and, of course, the iconic Crocodile logo. This recognizable emblem has stood as a representation of the brand’s tentpoles: ...

In a 2025 update on border enforcement around the world, we look at the brand protection challenges and optimal solutions at the entry points of the Czech Republic. After a dispute spanning 23 years, ...