Amazon's video ads chief laid out his plan to grow TV ad share and fight rivals like Netflix, including a new ad buying and ...

Disney, Warner Bros. Discovery, Apple, Amazon, Comcast and Lionsgate, among others, have resumed advertising, some starting ...

Social media giant Meta Platforms (META) has long run on the back of the advertising market, and with signs that the digital ...

Here, let’s walk through everything you need to know about media buying for TikTok including audiences, ad placements, and bidding and budgeting options in 2022. TikTok Audience Targeting TikTok lets ...

However, independent companies like RealVu and major ad networks like Google offer solutions to help brands and their media buying agencies make sure their ads will be viewable before they buy them.