Companies have created mission statements for years to explain why they exist and why they do what they do. Google’s mission statement, for example, is "to organize the world’s information and make it ...

If you're developing a business or organization, determining a direction and establishing goals is critical to your success. Creating a mission or vision statement that's specific to your venture ...

Here’s how to create a concise explanation of your company’s objectives that helps develop a roadmap to achieve them. A mission statement serves as a clear and concise articulation of the company’s ...

Keep mission statements under 25 words with strong, specific language. Use action-oriented verbs, avoid generalities and ...

Forbes contributors publish independent expert analyses and insights. Micah is a Boston-based founder-strategist covering entrepreneurship Any business with goals needs a destination—the ultimate ...

The mission statement for a nonprofit organization is an important tool serving multiple purposes. Not only will a strong, understandable mission statement define the organization's purpose, it is a ...

A program (e.g., department, school, or program) mission statement includes a description of the broad purposes the program is aiming to achieve, the primary functions or activities of the program or ...

Having a clear direction for your career is paramount, especially for those aspiring to earn annual salaries of $100,000 or more. A personal mission statement serves as a compass, guides your career ...

Opinions expressed by Entrepreneur contributors are their own. I can probably count on one hand the number of great company mission statements I’ve seen in my over two decades in marketing. While most ...

You likely have a company mission statement, a short declaration of your organization’s purpose. Tesla’s mission statement, for example, is “To accelerate the world’s transition to sustainable energy.