Value is key to the loyalty revamp, and the approach could drive in-restaurant traffic and help the company win over less ...

At 3Natives, we’ve always believed that fresh, high-quality food is only part of what keeps guests coming back. The rest is about how we make people feel, and our loyalty program is an extension of ...

A new Alchemer quick-service restaurant (QSR) report reveals customers join loyalty programs for deals not early access or exclusive offers.

With restaurant traffic remaining down for a relentlessly long time, frequency has become a bigger focus for most brands. Consequently, loyalty programs have become a bigger battleground because, well ...

Gen Z isn't just signing up for restaurant loyalty programs. They're raising the bar for how those programs have to work. By 2024, nearly half of all new loyalty program signups came from Gen Z as the ...

Segment leaders like Starbucks are instead using AI-targeted messaging, aspirational experiences and gamification to nudge ...

Loyalty programs and subscription programs have been prime topics of conversation over the past few years, as restaurant operators look to increase digital engagement with guests. However, loyalty ...

The company wants to keep customers engaged through technology, but it betrays a brutal truth about what loyalty really means ...

Discover why customer loyalty is critical for business success and how to build it with strategies that increase retention, ...