Beyond just creating a good-looking store with aesthetically pleasing displays, retail store design is a well-thought-out strategy to set up a store in a certain way to optimize space and sales. The ...
____Apple officially trademarked its store design last week, an endeavor the company has been pursuing since May 2010. After being rejected twice by the U.S. Patent and Trademark Office, which claimed ...
The modern retail is experience is about more than buying products. It's about the feeling the customer gets from being in your store, the way it makes them feel, and how it addresses the person they ...
As part of its technology-driven retail strategy, Walmart has unveiled a new digitally-enabled look and feel to its store design and layout rolling out to hundreds of stores this year to create an ...
A retailer's optimal store layout is the result of balancing the interests of two different types of markets – consumers and suppliers, says new research co-written by a University of Illinois ...
The layout of a retail store can have significant impact on sales and customer experience, a fact well-known to retailers (take Apple's recent application to patent its own floor plan invention). But ...
Forbes contributors publish independent expert analyses and insights. Shelley E. Kohan covers the retail industry and is based in New York. This article is more than 3 years old. Ulta Beauty's new ...
"From this the Court concludes that the representation of the layout of a retail store, by a design alone, without indicating the size or the proportions, may be registered as a trade mark for ...
Shopping should be a fun and invigorating experience, but for many, it’s becoming a source of frustration. A recent trend in store layout design is leaving shoppers feeling more confused and less ...
The U.S. Patent and Trademark Office last week granted Apple a trademark for the unique design of the company's brick-and-mortar retail outlets, a process nearly two years in the making. First applied ...