The Ad Industry Isn’t Dying—It’s Killing Itself
Advertising isn’t dying. Let’s get that out of the way. The industry still commands billions of dollars in investment, wields ...
This major ad agency for Google, Samsung, and Nike just bought back its independence
R/GA has completed its buyout from advertising holding company IPG, to once again be an independent company. After 23 years ...
Ad agency AMV BBDO faces claim over Mars ‘greenwashing’
AMV BBDO is accused of subjecting Polina Zabrodskaya to “detrimental treatment” after she objected to ad campaigns for Galaxy chocolate and Sheba pet food, according to the filings seen by the ...