The Index score within YouGov BrandIndex is a composite measure that summarizes overall brand health across six key attributes. To qualify for YouGov’s Best Global Brands, brands must be listed in a ...

The company recently partnered with Logo, a channel focused on LGBT people ... According to its YouGov BrandIndex ranking, members of the LGBT community acknowledge that willingness.

YouGov BrandIndex measures the public’s perception of brands on a daily basis across a range of metrics. The annual Buzz rankings are compiled using Buzz scores from the entire years’ worth of ...

According to data from YouGov BrandIndex, which tracks perceptions toward brands ... Jaguar’s new advertising direction – it recently rolled out a rebrand with a new logo and tagline, ‘Copy Nothing’ – ...

A report by YouGov – BrandIndex – shows that Google is the most positively perceived brand in India. Swiggy ranks higher than Zomato in the list. UberEats ranks first in the most improved ...

YouGov’s rankings are based on the Index score from YouGov BrandIndex, which measures overall brand health. The score is calculated by averaging six key attributes: Impression, Quality ...