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News

Gwyneth Paltrow temporarily fronts astronomer

Insider on MSN · 2d
Ryan Reynolds' ad agency, Maximum Effort, was behind the Gwyneth Paltrow Astronomer ad
Astronomer, the tech company that went viral for the wrong reasons, worked with Ryan Reynolds' Maximum Effort and Gwyneth Paltrow to rehabilitate its image.
Yahoo · 2d
Ryan Reynolds’ Ad Agency Created Gwyneth Paltrow’s Astronomer Viral Video
The Coldplay kiss cam drama has now also pulled in Ryan Reynolds’ company, Maximum Effort. With Gwyneth Paltrow having already made a surprise cameo as Astronomer’s “temporary spokesperson,” Reynolds’ involvement has only added buzz to the situation.
The New York Times · 1d
Gwyneth Paltrow Helps Turn Astronomer’s Infamy on Its Head
The technology company that was at the center of a scandal last week released a tongue-in-cheek response. It landed.
2don MSN

Here's how Astronomer used Hollywood to turn a viral disaster into a marketing win

Astronomer managed to shift the narrative around its brand after working with Ryan Reynolds' Maximum Effort on an ad ...
2d

Ryan Reynolds’ Maximum Effort ad agency turned Astronomer’s viral moment into marketing gold

Ryan Reynolds’ Maximum Effort production company was involved with the latest Astronomer video featuring Gwyneth Paltrow. The ...

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