The soft drink teams up with Super Bowl MVP Jalen Hurts to refresh the brand’s most iconic campaign with quiet defiance.

In its latest play at the intersection of sports and culture, the Coca-Cola brand gets ready for football season with its ...

In this thrilling short video, we dive into the mysterious disappearance of Sprite. Follow along as we unravel the suspense ...

Jalen Hurts has a new ring, a new wife and, now, a new job as soft drink pitchman. The Eagles’ franchise QB and reigning ...

A new Sprite commercial features the Eagles quarterback and Super Bowl MVP telling viewers to “obey your thirst.” ...

Jalen Hurts made NFL history with his Sprite endorsement. He is the first-ever NFL star to endorse the popular beverage.

Philadelphia Eagles quarterback Jalen Hurts becomes the first NFL player to be featured in a Sprite commercial ...

This week’s roundup includes some inspired activations and some campaigns that have everyone — and we do mean — everyone ...