Leadership development used to be all about content: Curating content, planning out multi-day workshops to deliver content, and measuring success by how many people received your content (attendance ...

Whether responsible for the success of a Web site or merely contributors of content, marketers must understand the skills and processes required for achieving the site's communications objectives. Yet ...

BURBANK, CALIF. — She’s a marketing executive at KABC-7 in Los Angeles and is described by Station Group President Chad Matthews as “an incredibly talented, creative executive who takes a strategic, ...

Two years after its launch, PepsiCo is now increasing focus on its in-house content development segment called “Creators League”. The company recently opened its own 4,000 square feet state of the art ...

Course content is available in a variety of formats (e.g., digital and print) and from a variety of sources, including instructor-created. Consider using diverse types of content throughout your ...

EXCLUSIVE: Anisha Manchanda has joined Joel Stillerman’s Content Superba as VP, Development and Production. She will oversee both features and television projects at the company, backed by Endeavor ...