Many restauranteurs argue that the term “menu engineering” has more to do with menu design layout and customer psychology than anything else. Others will argue that menu engineering is less about ...

If you’ve been to a restaurant in person lately, chances are you’ve scanned a QR code on your phone rather than ordering off a traditional, printed menu. Though COVID-19 is unlikely to spread via ...

The menu is the linchpin for every restaurant. If restaurants were cars, the menu would be the engine. And everyone knows a car’s engine is critical to its performance. The same holds true for a menu ...

Menu engineering is both an art and a science, but it’s the science part that usually trips up most restaurant operators. Here’s how to gather the right data so the science of designing optimized ...

At your table for two, you want to make the dinner count. So you match starters with the main course and win appreciation for your pick of dessert. Some bubbly and Broiled Ricotta Gnocchi later, your ...

This weekend I had lunch at an International House of Pancakes. The menus my companion and I were given to help us navigate this experience were large and laminated and, in their overall demeanor, ...

If you follow cybersecurity hacker methods — or just watch Mr. Robot — you probably know that the best way to get someone’s password is to ask for it. Sure, you probably can’t just say “Hi, I’m a bad ...

Menu engineering is an art and a science, but it’s the science part that trips up most restauranteurs. In this article we’ll look at how to gather the right data so the science of designing optimized ...

If you follow cybersecurity hacker methods — or just watch Mr. Robot — you probably know that the best way to get someone’s password is to ask for it. Sure, you probably can’t just say “Hi, I’m a bad ...