In the world of modern revenue growth management, consumer goods executives still face challenges due to in-store execution gaps and complex decision-making. This is especially true for companies that ...

Chopra emphasized, however, that technology is only as powerful as the human touch that guides it. E.l.f.'s proprietary tools, Elfluencer and Elfalytics, use AI to track performance, predict ...

This reflects a split of McCormick's consumer business, which encompasses the retail sales of herbs, spices, seasonings, cooking aids, condiments and sauces. It will be re-organized into two ...

This effort includes further investments in the digital capabilities of its proprietary Proof Sales and Commerce platform, which Chaplin says was purpose-built for the three-tier beverage alcohol ...

Badia hired this executive for her track record of building strong customer partnerships, developing high-performing teams and driving innovation. Learn more. The 2026 Consumer Goods Sales & Marketing ...

As it scaled its business, Therabody saw an opportunity to optimize existing systems and manual processes that were making it difficult to keep up with increasing demand due to low visibility and slow ...

Additionally, the shift should reduce Ken's Foods' current cabling footprint, eliminating the need for large control panels and reducing engineering consumption. Also: General Mills to overhaul supply ...

With another strong Q4 in the books, SharkNinja has homed in on social media influencers as a key component of its 2025 marketing strategy. The consumer products company, which is keen to build out ...

The 2026 Consumer Goods Sales & Marketing Tech Summit, held Oct. 20-21 in Chicago, will focus on how commerce is being rewritten in real time, and explore new frameworks to build relevance in a ...

Retail and e-commerce leaders are confident about AI, but confidence and results don't always align. In the 2026 EXL Enterprise AI Study, 84% of retail executives said they're ahead of competitors, ...

Brendan Foley, president and CEO of McCormick said this structure is designed to place consumers and customers at the center of the combined business.

To keep up with its supply chain transformation, the company launched an upskilling initiative, architecting DTS Digital University to "upskill, reskill and future-proof technologists." How AG Barr Is ...