Adidas continues to sign some of the most lucrative deals with athletes, including legends from both basketball and soccer. These deals have not only boosted the bank balances of these athletes but ...

Damian Lillard is one of the greatest point guards of his era. An icon from his days with the Portland Trail Blazers, he remains a fan favorite with the Milwaukee Bucks as he continues his pursuit ...

The Arena Media Brands, LLC and respective content providers may receive compensation for some links to products and services on this website. Damian Lillard is one of the most popular pro ...

Even after achieving those dreams and reaching the NBA, it is impossible for players not to get caught up in college basketball's March Madness. On Tuesday, adidas ... of Damian Lillard's shoes ...

At a time when signature basketball shoes often push past the $150 mark, the Dame 10 will retail for under $100. That pricing puts Lillard’s latest sneaker in the same category as Ja Morant’s ...

The Indiana Fever star has long donned Adidas ... basketball sneakers to take the court in. Cunningham revealed that although she also liked Adidas Select shoes, her favorite ones are Damian ...

Mandatory Credit: Jim Dedmon-Imagn Images Damian Lillard is doing something noble with his Adidas Dame X. It’s incredibly rare for athletes of Dame’s status to put the consumer first when it comes to ...

Damian Lillard joined Adidas in 2014, signing a $100 million, 10-year deal to effectively make him the next face of Adidas Basketball ... of the new release. The shoes take a slight turn from ...

We forecast Adidas’ sales in greater China will rise to nearly EUR 5 billion in 2027 from EUR 3.2 billion in 2022 ... (soccer), James Harden (basketball), Damian Lillard (basketball), Sidney ...