Korean Air rebrands for the first time in 40 years with a simplified new look by Lippincott designed to reach global ...

Southwest Airlines boasts that its passengers' "bags ... It's a break with Southwest's 54 year history — one that could undermine customer loyalty to the carrier, according to experts.

Korean Air has rebranded for only the second time in its history – the new look created by Lippincott is the airline's first ...

The trend of minor league teams adopting unique "alternate identities" for exclusive games or series is sweeping the nation.

The buzziest sneakers are collaborations with female designers. Here, we explore how legacy footwear brands are making space ...

Major League Baseball will stage its biggest standalone international event in league history 25 years after playing its first regular season games in Japan with the MLB Tokyo Series presented by ...

In South Sudan, our female colleagues are challenging gender roles in their community. They are excelling in their jobs and ...

There’s a giant yellow hand holding a donut in Florissant, Missouri, and somehow that’s not even the most delicious thing ...

Korean Air unveiled a new corporate logo and aircraft livery as part of a wide-ranging brand refresh following its ...

Korean Air has launched a new corporate branding - including updating its logo for the first time since 1984 - as it works ...