The Cultural Power Index tool, which was created by the group's consulting division, M&C Saatchi Consulting, will be used to ...

South Asia, dentsu, throws light on dentsu’s dedicated ‘Growth Squad,’ a Media++ narrative, and a deeper integration of Media ...

Singapore's largest realtor evealed an updated brand logo at its annual PropNex Sales Summit on Mar 10 (Photo: ...

M+C Saatchi rebrands with ‘Cultural Power’, a framework designed to help brands harness cultural forces to drive demand and brand growth.

Some readers will remember the infamous May 2021 report from the International Energy Agency (IEA) titled ‘Net Zero by 2050: ...

Securing the Turning Clicks Into Clients mark is a testament to our dedication to innovation and excellence in driving business to our cl ...

Both the message to fired CISA workers and DOGE’s ongoing efforts to bypass vetted government networks for a faster Wi-Fi ...

Defense Secretary Pete Hegseth announced on Thursday the most recent batch of wasteful Pentagon contracts and services gutted ...

Fraser reveals new town logo and selects firm to update comprehensive plan The Fraser Board of Trustees unanimously chose a ...

“We believe Cultural Power is the most significant driver of brand growth today,” said Zaid Al-Qassab, CEO M+C Saatchi Group.

For the first time in 83 years, the storied Voice of America is being silenced,” Michael Abramowitz, the organization's ...

Mars’ Galaxy chocolate bar carrying a ‘Rainforest Alliance Certified Cocoa’ logo Mars declined ... two external HR consultants were engaged by AMV BBDO. Both reports said they had not found evidence ...