Agency L&C turns Tiffany’s signature Pantone colour into a purpose-led campaign. Blue is one of the most soothing colors, a ...

The growing customer segment demands inclusivity beyond shade ranges and textured hair lines. Here’s how brands will need to ...

Global advertising is exactly as it sounds: marketing campaigns and promotions that extend across locations, jurisdictions, ...

Why Dell Technologies, SimpleClosure, and Adobe are among Fast Company's Most Innovative Companies in business services for ...

Colours are crucial to the development of a brand. The article from last week focused on the colour wheel. The other crucial topics that anyone working in brand marketing management has to be aware of ...

Most big brands today started small but were able to identify similar needs in other regions and use that to grow. A company, therefore, has managed to start from the ground up and is always unique in ...

Colours and brands go hand in hand with each other. They have a strong bond. Without colours, brands will not be able to survive. I discussed the topic of colour psychology in an article I wrote last ...

It will also help take the brand global as Rivian plans to take the R2 overseas. McDonough answered a few questions on social media late Wednesday, giving us an update on Rivian’s progress ...

March 05, 2025--(BUSINESS WIRE)--Dine Brands Global, Inc. (NYSE ... a decrease in professional services including acquisition costs and a decrease in occupancy costs, partially offset by an ...

Mumbai (Maharashtra) [India]/ Iselin (New Jersey) [US]/ London [UK], March 4: Hexaware Technologies, a leading IT services and solutions ... The refreshed Brand Strength Framework, underpinned by ...