When James Quincy became CEO of Coca-Cola in 2017, the beverage giant embarked on an effort to diversify its reach beyond ...

Super Bowl 2025 ads showcased AI, nostalgia and second-screen engagement, reflecting shifting consumer mindsets and evolving ...

Good news for social media giant Meta Platforms (META), and a whole lot of other online venues as well. Seems the digital ...

Elon Musk's close ties to the president is one factor enticing advertisers to return and investors to buy its debt.

The digital advertising market is doing so well that even Reddit is getting a cut of the spoils.

The prospects of the creator economy have skyrocketed owing to widespread social media usage and being the preferred way of ...

X's pool of advertisers is growing, but it's far from recouping the revenue lost in the ad exodus following Musk's 2022 ...