Here's how brands can combine PR with marketing, social media, and other communication techniques to stand out in the crowd.

Compared to millennials, Gen Z uses social media more overall, with data showing that 90% of Gen Z use social media platforms ...

With an abundance of platforms for increased information sharing and public scrutiny, companies must stay ahead of the curve ...

Taking the consumers’ pulse and understanding their behaviors can help your company better achieve your goals.

Australia's peak communications consumer body, ACCAN, has today called for the weak and ineffective industry-drafted Telecommunications Consumer ...

Concentrix Corporation’s CNXC share price has surged by 42.38%, which has investors questioning if this is right time to sell ...

As the communications industry evolves through the integration of AI, those who harness its potential while prioritising a ...

Social media has become a useful tool for companies hoping to boost brand awareness, engagement, and loyalty among consumers.

Financial terms of the deal have not been made public. Regent, which has been steadily expanding its digital media holdings, ...

Over a month into Robert F. Kennedy Jr.’s tenure as HHS Secretary, leaders in pharma, medical marketing and media circles are preparing for a potential TV pharma ad ban.

Gen Z and Millennials adapt to the latest technological innovations according to their preferences. This generation needs a ...

Groups tied to conservative legal activist Leonard Leo have filed legal briefs pushing to further gut regulatory power.