Camilo Andrade, Global Vice President of football (soccer) at Nike gives USA TODAY a behind-the-scenes look at the company's ...

Barcelona’s long-running negotiations with Nike almost produced one of the biggest commercial changes in the club’s ...

From squat-friendly, linerless styles to streamlined runners with extra storage ...

England are three wins away from a first World Cup since 1966. Norway and Erling Haaland stand in their way first; if they navigate that challenge, a semi-final with Argentina likely awaits; then, ...

This year’s FIFA World Cup showed the potential for circularity in performance attire, as many athletes donned jerseys made ...

Myprotein, the leading sports nutrition brand, has signed a deal to make its activewear range for men and women available on ...

From viral skits to a ruff-clad Wayne Rooney, the directing duo are intent on capturing contemporary Britain in all its gritty, glorious absurdity ...

The 2026 World Cup is no longer just advertising stage: it has become an opportunity for a month-long commercial event, with in-person brand experiences taking the center stage.

From Pharrell's best Louis Vuitton show yet to a strong collection from Willy Chavarria, these were our favorite things from Paris Fashion Week Men's SS27.

Keegan was perhaps the first footballer to grasp the idea that his success on the field could be turned into something that ...

Although Bangladesh has yet to qualify for the FIFA World Cup finals, the country's presence at the world's biggest ...