While no one was begging for a reformulation of the Olaplex no.3, the no.3 plus complete repair treatment proves it was ...
Olaplex has reformulated the no3 hair perfector – and it repaired my dry hair in just 3 minutes - Was the cult brand’s ...
NEW YORK, Feb. 23, 2026 (GLOBE NEWSWIRE) -- Olaplex Holdings, Inc. (“OLAPLEX”), today announced that it plans to report fourth quarter and fiscal 2025 financial results before the market opens on ...
Three editors put the new version of Olaplex's best-selling treatment to the test.
Chloe Fineman serves as Chief Hair Officer for “Science Never Looked So Good,” a campaign that promotes the hair care brand’s ...
Powered by OLAPLEX's patented Bond Building Technology (TM) and its new Damage Defense Cationic Complex, No.3PLUS brings professional-grade repair into a faster, simpler, more modern ritual that fits ...
Now you can get soft and smooth hair in less than three minutes.
PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may earn compensation through affiliate links within the story. All prices are ...
From Rosalía to Olympian Alysa Liu, 2026 is the year everyone is wearing highlights in the most unexpected ways.
Stressed-out tresses have met their match with these 10 nourishing hair masks. There’s a lot to love about summer: days spent ...
The new beauty edit has a mix of hair, makeup and skincare products from well loved brands like Fenty Beauty, Olaplex and The ...
The voluminous chop captures the same je ne sais quoi that Nia Long, Halle Berry, and Naomi Campbell embodied during that era.
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