In the electronic commerce space, vouchers have become a widely used tool to enhance customer engagement, drive sales, and ...

False advertising generally involves either a false claim of origin or a false claim regarding a product’s qualities, either ...

Telemarketing may also be referred to as "telesales" or "inside sales." Telemarketing is the direct marketing of goods or services to potential customers over the telephone or the Internet.

Tourism marketing is never easy, especially when we consider that many people view much of the leisure travel and tourism ...

Have you ever wondered how businesses successfully promote their products and services in today’s competitive world? Digital ...

Shell reported $3.66 billion in adjusted earnings, its definition of bottom line, for the fourth quarter of 2024.

Guilty pleasures... everybody has some, and so does Shark Tank 's Kevin O'Leary. In a recent Instagram reel, O'Leary talks about his guilty pleasures, and emphasizes that while indulging in such ...

New guidelines put an emphasis on ticketing and measuring how many people attending arts and culture events come from outside ...

Prior to the Eleventh Circuit’s decision, the FCC had issued an order postponing implementation of its 2023 order for 12 months, until January 26, 2026. The Eleventh Circuit’s opinion rendered that ...

Today, I’m talking with Andy Hunter, the CEO of Bookshop.org. Bookshop, at its core, is a website that lets local bookshops ...

Charlie Tomlinson, the vice president of new business development at Today Media, died at the age of 77 in January.

There’s been a rapid rise in brides saying “yes” to the lab-grown diamond—here, one writer wades into the debate.