Gomez's lucrative makeup line emphasized natural beauty and self-expression, setting her apart in the beauty industry. Selena ...

Rare Beauty isn’t just another celebrity makeup line, it’s Selena Gomez’s love letter to self-acceptance and mental wellness. Beauty Packaging reports that the brand has earned an impressive ...

Selena Gomez officially has engagement ring syndrome ... shared a video of her getting ready with products from her makeup line. Gomez started from scratch and applied a full face of Rare Beauty ...

Selena Gomez is taken by someone she has known for ... talking about “cookie-cutter pop artists” who have a “makeup line.” Gomez had just launched Rare Beauty a month before.