It’s been almost five years since Lucasfilm embarked on one of the most ambitious storytelling ventures in Star Wars with The ...

Alec Griffen Roth is a storyteller and entrepreneur who leverages his background to innovate across entertainment, sports, ...

This post explores the many different story formats and their unique advantages, challenges, and possibilities.

A study reveals a direct link between storytelling ability and a sense of meaning and quality of life. The study, conducted in Israel and the United States, found that people who are good ...

Content-led storytelling on transmedia platforms coming from an agile, always-on approach – these are the new ways of successful marketing, says scholar and consultant Mohanbir Sawhney. Sawhney is a ...

This column is part of The First 90 Days, a series about how to make 2025 a year of breakout growth for your business. Storytelling is an essential skill for leaders, especially in fast-changing ...

While some may argue that video games as a medium may be reaching their limit in terms of graphics and production quality, the potential for interactive storytelling remains largely untapped.