Wisconsin Gov. Tony Evers' decision not to seek a third term didn't change much for Republicans. But for Democrats, it changes everything.

Lt. Gov. Sara Rodriguez, the first Democrat to officially enter the race for governor after Gov. Evers announced he wouldn't seek reelection, said Evers gave her a heads-up before making his decision public.

Democrat Tony Evers’ decision not to seek a third term sets up something unusual in this political era — a truly “open” race for governor.

"Money buys ads, but as we've seen far too often in Wisconsin, it can't buy wins," Schoemann adviser Ben Voelkel said. "It takes hard work and authenticity to earn voters' support, not just slick ads."

The race for Wisconsin's next governor begins as two Democrats and two Republicans announce their bids, marking the state's first wide-open gubernatorial contest since 2010