The Rhode acquisition is quickly becoming one of e.l.f. Beauty Inc.’s ELF most powerful growth catalysts in fiscal 2026, adding meaningful scale and strengthening the company’s multi-brand strategy.

(Reuters) -Model Hailey Bieber's makeup and skincare brand, Rhode, is being snapped up by Elf Beauty for about $1 billion, giving the budget cosmetic retailer access to a celebrity-endorsed product ...

Beauty sees a sharp drop, Q2 miss, price shifts, solid demand, global growth and long-term potential supporting outlook. See ...

e.l.f Beauty, Inc. (NYSE:ELF) on Wednesday announced it purchased rhode, Hailey Bieber's prestige cosmetics brand, for $1 billion. The massive deal makes Bieber wealthier than her husband, Justin ...

ELF remains resilient with strong brand relevance and market share gains, but growth is slowing and margin pressures are mounting due to tariffs and acquisition costs. The Rhode acquisition offers ...

ELF slides nearly 38% as tariffs, softer growth and rising costs squeeze margins, raising questions about the stock's setup ...

Rhode, the upstart beauty brand founded by fashion model and entrepreneur Hailey Bieber, has been acquired by Elf Beauty for US$800mil (approximately RM3.4bil) in cash and stock, an eye-popping sum ...

On Wednesday, May 28, e.l.f. Beauty Inc. (NYSE:ELF) announced the acquisition of makeup and skincare brand rhode for approximately $1.0 billion. The deal comprises $600 million in cash and $200 ...

Elf said today it would pay Rhode shareholders $800 million in a combination of cash and stock and an additional potential earnout consideration of $200 million subject to certain performance-related ...