But how can companies maximize the potential of an internal agency? Let’s explore the key benefits and strategies for success ...

Dooley Tombras told Knox News how thoughtfully implementing AI and global growth earned the Knoxville advertising company Ad Age's Agency of the Year.

As the Q4 earnings season comes to a close, it’s time to take stock of this quarter’s best and worst performers in the ...

The future of advertising won't be found in celebrity-stuffed spectacles or attempts to manufacture viral moments.

Agentic Marketing Technologies (AMT), a startup developing an AI platform where influencers can connect with brands, has ...

The Trump administration’s mission to pare down the government is taking a toll on marketing shops responsible for supporting ...

Clinical trials have been delayed, contracts canceled and support staff fired. With deeper cuts coming, some are warning of ...

As new small business owners work to improve advertising and marketing efforts this year, 43% said their focus remains on customer acquisition, while 40% say they are focusing on increasing sales ...

She makes the point that big companies that make food products or white goods – for example – understand, invest in and place a value on marketing and creating a brand, while estate agencies have only ...

Here's a list of ... across defense agencies, and it's expected that many could soon be terminated, people familiar with the matter told The Washington Post. Internal Revenue Service DOGE has ...

The grand reshuffling of NFL rosters is upon us. So ... who's going where? NFL.com's 2025 free agency tracker provides real-time team-by-team updates of all the key additions and trades in this ...

Publicis Groupe continued its yearslong streak of acquiring non-agency ad tech and data sales companies with the announcement on Thursday that it has bought Lotame, a data management system for ...