Amazon Advertising managing director, UK, Phil Christer has claimed he “[doesn’t] think about the competition”, one year on from Prime Video Ads launching. Speaking to Campaign, Christer said: “I do ...

Advertising on Amazon is getting more complex, with an ever-growing list of targeting options. At the core of it all? Match types. Understanding how they work is essential to making your ad spend ...

Amazon Ads leverages Amazon’s strengths. Amazon's ad business is already a $50+ billion powerhouse. There are multiple levers to grow this business. 10 stocks we like better than Amazon › For years, ...

E-commerce leader Amazon.comAMZN and streaming video platform RokuROKU on Monday announced a partnership in internet television advertising. Roku stock jumped on the news. The arrangement will give ...

Amazon's push into TV advertising, especially via sports rights, is a bold strategy to unlock a $100B+ market opportunity beyond e-commerce and AWS. The real win for Amazon is not just acquiring ...

Selling and advertising successfully on Amazon takes time, energy and specific knowledge of Amazon’s SEO and keyword system. Because of the complicated nature of selling on Amazon, there are plenty of ...

Add Yahoo as a preferred source to see more of our stories on Google. Amazon logo is seen on the online retailer's logistics center in Dummerstof. Jens Büttner/dpa A German court has reprimanded ...

Amazon's stock dipped due to trade uncertainty, but AWS and digital advertising are driving substantial operating profit growth, making the stock undervalued. AWS, contributing significantly to ...

Amazon Advertising managing director, UK, Phil Christer has claimed he “[doesn’t] think about the competition”, one year on from Prime Video Ads launching. Speaking to Campaign, Christer said: “I do ...