With WPP to report its full year 2024 numbers next week, it has been announced that Ogilvy has promoted André Laurentino ...
Super Bowl 2025 ads showcased AI, nostalgia and second-screen engagement, reflecting shifting consumer mindsets and evolving brand strategies.
The digital advertising market is doing so well that even Reddit is getting a cut of the spoils.
Successful commerce revolves around competitiveness, so if you want your business to succeed in the global marketplace, you ...
Here are a few of Ad Age’s biggest agency stories this week: Stagwell has acquired Gold Rabbit Sports, a sports marketing ...
Zvika Netter serves as CEO of the combined ad tech organization, reporting to Bill Wise, and has joined Mediaocean’s Board of Directors. Grant Parker, former head of Flashtalking, is now president of ...
Goodyear has awarded Publicis Groupe the vast majority of its global marketing business—a sweeping consolidation play that ...
Cannes Lions is embracing the creator economy with new awards and greater focus, setting the stage for creators to shape the ...
How did a low-production ad from Kanye West directing viewers to a site selling antisemitic merchandise dupe broadcasters and ...
Three big reports paint an unfavorable picture for the Indian advertising industry as AdEx growth slows down. Social Samosa ...