New to redfish? Learn proven baits, where to find reds, and tactical tips on retrieve speed, structure, and conditions to ...

You probably walk past these tools every trip. From laser levels to pocket hole jigs, these underrated finds save time, effort, and frustration.

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Love it or hate it, Forward Facing Sonar (FFS) is here to stay. A revolutionary sonar technology that transmits real-time views from the front of the boat, anglers are able to see fish, structure, and ...

McGreen, who had served as the company’s chief financial officer, succeeds Todd Sommerfeld effective immediately, the Ankeny-based company announced in a release. Sommerfeld will continue as chairman ...