Major brands like Delta and Mars are embracing AI tools like digital twins and tapping into spiking neural networks.

In Stories That Stick, Kindra Hall emphasizes the power of storytelling to connect with emotions and reinforce a company’s ...

Mike Krieger said he thinks those in their early 20s are uniquely positioned to tap into younger audiences, while still ...

When a company launches a new initiative, framing it as an "all or nothing" pathway to success is tempting, especially when ...

Healthcare CFOs must step up as strategic leaders to bridge the growing financial and operational divide between payers and ...

Dubai is home to a rapidly growing business ecosystem, where the digital landscape is constantly evolving. As a global business hub, it attracts entrepreneurs, startups, and established enterprises ...

In today’s world, everyone has access to the internet through their mobile phones and laptops (or other electronic devices). It is necessary for individuals interested in pursuing a career in digital ...

With research assistance from ChatGPT, we’ll explore 10 essential tips to help you get started and build a profitable side hustle.

Every business should have a marketing plan that outlines an overall strategy and the day-to-day tactics used to execute it. A successful marketing plan will lay out tactics for how to connect ...

In its interactive investor business, the company said it was targeting customer growth of 8% per year, while it was also seeking to book at least 1 billion pounds of net inflows into its Adviser ...

An infographic (below) covers key findings from the research. It looks at key areas of focus and investment for B2B marketers this year, as well top customer complaints they'll need to address. Ayaz ...

BP also said it would conduct what it called a “strategic review” of its Castrol lubricants business ... have disagreed with BP’s policy and strategy over recent years, thus we are pleased ...