Strategists, planners, proactive account managers and forward-thinking creatives all need to fight for the time and support to immerse themselves in the product and the consumer’s world. Or support ...

Chicago-based Cramer-Krasselt retained Porsche’s U.S. business in both 2013 and 2020. A person close to the situation in 2020 told Ad Age that Porsche puts its U.S. creative account up for review ...

I compiled Apple's top ten major areas of innovation over the past 25 years. Let's look at the decisions that led to this ...