Through four NCAA Tournament games, one could argue the Duke Blue Devils really haven’t been tested. They cruised to a 93-49 ...

Devin Booker, Kevin Durant, Jason Kidd and Chris Paul, all current or former Suns players, are among those who have been Nike signature shoe athletes, which involves a line of shoes with various ...

Booker's shoes have been heavily promoted by the company and Booker directly. In addition to Booker's Nike Book 1 social media and billboard campaign, or promoting them at major tastemaker events such ...

Cooper Flagg founds himself in a tricky situation as the Duke Blue Devils star wears Nike shows to his recent basketball game ...

Freshman Kennedy Smith scores 19 and Avery Howell adds 18 as USC beats Kansas State 67-61 without injured star JuJu Watkins, ...

The likely No. 1 pick in the 2025 WNBA Draft was unstoppable in the second half for the Huskies. She set a career high with ...

It's been 22 years since we last saw this Nike Air Foamposite. Check our Sneakers news for more upcoming releases and ...

JuJu Watkins may not be on the court with her teammates, but they kept her close with matching shirts. USC faces Kansas State ...

JuJu Watkins may not be on the court with her teammates, but they kept her close with matching shirts. USC faces Kansas State in the Sweet 16 ...

Here are some of UConn's unique brand partnerships, many of which relate to the women's and men's basketball teams.

As the NCAA Tournament heats up, the styles of Notre Dame's Niele Ivey, LSU’s Kim Mulkey, Alabama’s Nate Oats, South Carolina ...