CreatorDB presents a guide that breaks down the cost for influencer marketing, which covers Instagram, YouTube, and TikTok influencer rates, and negotiation strategies to help you set the right price ...

From strategy to storytelling, brands put a lot of work and investment into influencer campaigns, which shouldn’t be ...

Frequent social-media use leads people to make quick, instinctive decisions, which is what will get them in trouble.

More and more of today’s economy takes place online in 2025, with digitalisation becoming the norm for countless businesses. That’s why online visibility is so important, whether making sales directly ...

Fast Company's 2025 list of the most innovative companies in social media includes Duolingo, Bluesky, the Boston Celtics, Yelp, and more.

Each of the 15 most innovative companies in advertising and marketing built strong campaigns using cultural cachet.

But if we can’t ban pharmaceutical ads, we can at least rein them in. Policymakers can play an integral role in addressing the manipulative advertising practices rampant in the industry, while still ...

Influencers use social media growth services to grow their presence in the digital world. One of the increasingly reliable resources for followers’ likes and views on several social media platforms is ...

Senior living operators can struggle to show how rewarding and fun community life can be with prospective residents. Social ...

Alanna Strauss, Piper Heitzler and Campbell Torchin have joined CAA in the Media & Entertainment Partnerships department. The ...

Ryan Cruz, a double FIU alum, turned networking skills into a senior position at Lockheed Martin Aeronautics. His journey ...

Omnicom is one of the five largest advertising agency holding companies globally. With well-recognized creative agencies and subholding companies such as BBDO and DDB, we expect the firm to maintain ...