The durability and resilience to rise to the occasion. PrimaLoft® Insulation RISE provides elevated loft that ascends to the level of natural down, while raising the level of performance you expect from an extra-puffy piece. We’ve unlocked the secret to increased loft – the key to keeping you warm on your next adventure. And exceptional durability allows this insulation to bounce back for long-lasting performance. All made from 80% recycled material. #primaloft #relentlesslyresponsible | PrimaLo
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